PRIVATE MARKETPLACES

Control who has access to your inventory, which segments they can purchase, and protect your revenue stream. Join PulsePoint’s Private Marketplace.

Bundle custom packaged audience segments and inventory before impressions are available on the open exchange. The result? Create a competitive bidding environment that drives higher CPMs while attracting top-tier marketers.

Nearly 3 in 4 ad dollars will be spent programmatically by 2020 *

BI, Programmatic Advertising Report, 2015

Higher CPM and fill

Control who has access to your
inventory, which segments they can purchase, and protects your revenue stream.

Access to greater demand

Create a competitive bidding
environment that drives higher CPMs while attracting top-tier marketers.

Deeper Inventory Insights

Intelligent insights identify buyer behaviors and uncover hidden revenue opportunities.

EASY SET UP AND WORKFLOW

Intelligent insights identify buyer behaviors and uncover hidden revenue opportunities.

CONTEXTUAL KEYWORD + SENTIMENT TARGETING

Create a competitive bidding
environment that drives higher CPMs while attracting top-tier marketers.

AD CONTROLS AND VERIFICATIONS

Intelligent insights identify buyer behaviors and uncover hidden revenue opportunities.

Choice of Set Up

Fixed Price Deal

Buyers get First Look at fixed-price unreserved
inventory that is specific to a particular audience.

EFFICIENT, EASY IMPLEMENTATION

Platform integration can be complete in less than 24-hours and direct access to our buyer portal enables campaign configuration changes in real-time.

BRAND SAFETY & QUALITY FILTERS

Our proprietary brand safety methodology combines proprietary human and machine verification filters to ensure both inventory and audience quality.

Private auctions

Buyers access privileged information about inventory in
order to increase their chances of winning an auction.


PulsePoint understands our revenue optimization and ad-stack management goals, while working closely with us to address our individual business needs.  

Nathan Putnam
CEO, The Blogger Network
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