PulsePoint offers highly compatible header bidder solutions designed to make it easier for you to run pre-bid auctions. Gain access to better demand competition – with minimal integration hassle. Inventory is auctioned fairly and so you earn the programmatic revenues you need to create high quality content and deliver value to audiences.
Exchanges submit bids before the ad server call resulting in fewer lost impressions and increasing yield.
Ad partners are able to compete on equal footing with all other demand sources - including your ad server - cutting out middlemen.
Eliminates the technical complexity of the waterfall; eliminates tracking and reduces human error.
Creative is called before the auction occurs, decreasing latency to allow for faster load times – keeping user attention on the page.
Select a header bidding implementation that works best for your current ad stack setup, technical capabilities and goals. PulsePoint offers a header bidding solution compatible with any kind of publisher.
A management framework to
the header of the page.
Provides access to enhanced analytics including performance of each domain source and track key stats like bid landscape.
A direct integration into a publishers existing wrapper that allows PulsePoint to compete in real-time against the publisher’s current demand stack.
For publishers seeking the convenience of a
header bidding solution without complexity of the wrapper framework.
Quick and simple set up within the hour and requires no technical knowledge; convenient tools to set up your ad server.
Access enhanced analytics per demand source and track key stats to better manage your header bidding partners.
• Bidder bid/win price analysis by demand source, geo, domain, with price range distribution
• Bid latency by bidder, demand source, geo, and domain